Privacy Policy

Your privacy is important to us. Learn how we collect, use, and protect your information.

1. Introduction

Smile Internet Technologies Private Limited is committed to protecting your privacy rights.

This Privacy Policy explains how we:

  • ▸ Collect, use, and secure device-related information from you
  • ▸ Serve ads on third-party websites and mobile apps (Tyroo Marketplace)
  • ▸ Operate our website at www.tyroo.com

Note: Content aggregation services (stories, articles, blogs, etc.) are covered only if they promote interest-based advertising.

Company Information: Tyroo and Vidtech.ai are 100% owned by Smile Internet Technologies Private Limited. Refer to their separate privacy policies for specific service details.

2. Information We Collect

We are a global performance marketing marketplace that partners with publishers and app developers to serve targeted behavioral advertising.

2.1 Device Information

We collect the following device details:

✓ Device type (smartphone, tablet, etc.)
✓ Operating system (iOS, Android, Windows, Blackberry)
✓ Network provider & browser used
✓ Platform & SDK version
✓ API key & Application version
✓ IDFA / Google Advertising ID (AAID)
✓ Device model & manufacturer
✓ OS version & session times
✓ Locale, timezone & network status
✓ Geo-location (GPS/geolocation data)

2.2 Advertising Information

We track advertising performance through:

  • →
    Ad Content Type: Games, finance, entertainment, news, etc.
  • →
    Ad Format: Text, image, or video-based ads
  • →
    Ad Placement: Website URLs and app information
  • →
    User Interaction & Post-Click Data: Click patterns, shopping behavior, and conversion tracking

3. Data Storage & Protection

Security Measures:

  • ✔ One-way hashing technology to anonymize data
  • ✔ Contractual protection with partners for data treatment
  • ✔ Reasonable technical & organizational safeguards

Data Retention Policy:

Retention Period: Up to 13 months from collection

After 13 Months: Data retained in aggregated format only

Allowed Uses: Internal analytics, legal compliance, dispute resolution

Child Privacy:

We do NOT knowingly collect personal information from children under 13 years old.

4. Information Sharing

  • • We share information with affiliated companies to improve ad relevance
  • • Partners' data use is governed by their own privacy policies
  • • Data sharing helps us deliver better targeted advertising

5. Cookies & Tracking Technology

What we use: Cookies and web beacons to collect data

Our Purposes:

  • → Serve relevant targeted ads based on user behavior
  • → Track interactions with advertiser & publisher partners
  • → Improve our services and website functionality
  • → Personalize your experience on repeat visits
  • → Remember your previous information

6. Questions? Contact Us

If you have any questions or concerns about our Privacy Policy:

✉ sales@vidtech.ai